AI Insights · Timothy · July 2025
Top 5 Idle Games Performance in New Zealand, Q2 2025
Explore the performance trends of the top 5 idle games in New Zealand during Q2 2025, focusing on downloads, revenue, and active users.
In the second quarter of 2025, the top idle games on the unified platform in New Zealand showed varied performance across downloads, revenue, and active users.
Idle Zombie Miner: Gold Tycoon from Royal Ark saw a notable increase in weekly revenue, peaking at around $2.3K in late June. Downloads reached a high of approximately 730 in late May, while active users grew from 1.2K to 1.7K over the quarter.
Gold and Goblins: Idle Games by AppQuantum Publishing experienced a revenue surge to $2.8K in late June. Downloads remained steady, averaging around 400 weekly, while active users saw a slight decline from 2.7K to 2.2K.
Idle Lumber Empire - Wood Game also from AppQuantum Publishing, had a revenue peak of $1.5K at the end of June. Downloads fluctuated, with a high of 1.1K in late April, and active users fell from 2.6K to 1.3K.
The Tower - Idle Tower Defense by Tech Tree Games LLC showed stable revenue, reaching $1.5K in late May. Downloads decreased to under 100 by quarter-end, and active users dropped from 500 to just over 300.
Lastly, Idle Weapon Shop from HOT GAMES CO., LIMITED had a revenue peak of $1.3K in mid-June. Downloads started strong at 1.4K in early May but decreased to 400 by the end of the quarter, while active users reached a high of 2.2K in early May before falling to 1.5K.
These insights are sourced from Sensor Tower, where more detailed analysis is available.